Today is Blog Action Day - a day where bloggers from around the world will join forces in an effort to fight poverty. When I joined the blogosphere in 2006, I truly founded my website and the idea behind the "Classy Mommy Cause" with the intention to make a difference. My website has taken on a life of its own and my blog has enabled me to give back to those living in desperate poverty.

For those unfamiliar with my mission at Classy Mommy - I donate 100% of what I earn via my affiliate links to Project Peanut Butter (read more about it below!). In 2006 and 2007, we raised over $1500 - and today for Blog Action Day I'm sending in another $1000 for 2008 affiliate earnings.

What is most impressive is Walmart's decision to match the donation of Classy Mommy and the other 11moms to whatever charities we support for Blog Action Day. So this means, Walmart is going to match my $1000 donation to Project Peanut Butter. I can hardly believe this as it sounds too good to be true!!!!

Since giving back is such a central part of my website, I couldn't be more thrilled to see bloggers across the web and the 11 Moms writing about fighting poverty to raise awareness and funds for those in desperate situations.

The fact that Walmart is enabling ordinary Moms to make an even bigger financial impact has me totally over the moon. I knew that joining the 11 moms was going to be very special. I knew I'd love meeting and networking with my kindred blog spirits and as a marketer I knew I'd love getting a sneak peek at the world's largest retail organization. But I never imagined working with Walmart would also help me grow my influence and find the resources to give back in an even bigger and more meaningful way. Personally, seeing my 11 Moms desire to make a difference, and Walmart's decision to match our donations is incredibly fulfilling.

Stop by and read the Blog action day posts for my fellow 11moms. Many of these gals are also supporting Project Peanut Butter or other worthy organizaitons. Hooray!

Beingfrugal.net
Frugal Upstate
From Dates to Diapers
Skimbaco Lifestyle
Deal Seeking Mom
Keeping the Kingdom First
Common Sense with Money
Green Your Decor
Jessica Knows

And for here's the skinny on the Classy Mommy Cause and Project Peanut Butter:

Plain and simple. Parents spend big bucks on their children. Research shows that in 2005 the US Retail market for Infant, Toddler and Preschooler products reached over $29 Billion dollars. The mission of Classy Mommy is to harness some of this spending and re-direct dollars to children in need in both the US and throughout the world.

Shop through our affiliate marketing partners and Classy Mommy will donate the proceeds we receive to charities for children in need. Currently, until we establish a permanent partner charity, Classy Mommy will make donations to the following incredible organization:

Project Peanut Butter: A non profit working in southeast Africa to help thousands of malnourished children annually. For only $15, Project Peanut Butter can provide a malnourished child with Ready-to-Eat therapeutic food. Efforts are focused on the nation of Malawi , one of the least developed nations in the world with per capita income of $44 per year. Malnutrition affects 70% of all children in the nation of Malawi with an estimated 23% of children dying before the age of five years old from malnutrition. Project Peanut Butter's therapeutic food has a 95% recovery rate and the UN, World Health Organization, and UNICEF have issued a joint statement on this Ready to Eat Therapeutic food being the # 1 choice for severely malnourished children.

And here's a video with some more details on Project Peanut Butter. Stop by their website and consider making a donation - every $1 makes a big difference when we're all working together to end poverty.